Oh! Dear Me
Arum, the author of <Oh! Dear Me>, was diagnosed of major depressive disorder at the age of 21. After the destructive news, she went through experiences such as constantly going in and out of hospital, attempted suicide and dropped out of school. While experiencing these series of incidents, she kept careful diaries on her facebook page publicly which gradually attracted readers with shared experience to follow. As more and more readers expressed that Arum’s diaries has comforted them, she decided to gather them into a book, hoping that it might be able to reach out for more people in need. Furthermore, maybe, with her revelation of how is it like to be suffering from depression, she can help fight the social stigma of depression.
During the three developing-stages for this book—crowdfunding, self-published, published—I put forth the key visual and adapted it to both graphic and digital design, namely, book cover, layout and crowdfunding web pages.
<Oh! Dear Me> was first launched as a project on crowdfunding platform, flyingV, which was the time I joined the team as graphic/digital designer. The project came well, raised 420 thousands NT dollars (14 thousands US dollars), three times more than the original goal. <Oh! Dear Me> was then successfully self-published and was sold solely online. The huge success attracted major publisher in Taiwan, Readingtime, to invite the book to be republished by them. This was the time when the second version of design came out.